Should you launch at 10% off? 20%? Full price? Stop guessing — run the numbers on your wishlist count and see what each discount actually earns you after Steam's cut.
Drag the sliders — this is a live slice of the full calculator in the download. The full version adds discount-comparison tables and a 12-month discount-ladder forecast.
The one rule: the ladder only ever goes deeper — never shallower. Players notice when a game goes 50% off two months after launching at 10%, and it reads as desperation, not generosity.
Steam's 30-day cooldown: you can't run a new discount within 30 days of the previous one ending. Every discount on your ladder has to be planned backwards from the big-four sales — or you'll be locked out of the Summer Sale because of a random midweek deal you forgot about.
One-time purchase. Reuse the calculator for every game you ship.
Pay with Bitcoin — a fresh payment address is generated for every order. No account needed.
Almost always yes — 10–15%. A launch discount converts fence-sitters in your wishlist pool and boosts launch-week visibility, which compounds through Steam's discovery algorithms. The units you gain outweigh the margin you give up.
They're estimates based on your inputs and industry rules of thumb (e.g. ~10% wishlist conversion at launch). Real results vary with visibility, reviews, and genre. Use them to compare options against each other, not as a promise.
No. The calculator is a single self-contained HTML file — double-click it and it works offline. No data ever leaves your machine.
Four files: the interactive discount calculator (HTML), the Steam sale calendar, the discount-ladder strategy guide, and the README playbook. Download instantly after payment.